The new Third Kit is more than just a shirt: it’s a journey through the history of Parma Calcio and PUMA, bringing to life an iconic design worn by players such as Fabio Cannavaro, Gianfranco Zola and playmaker Hristo Stoichkov, among many other champions who have made it one of the Club’s most beloved kits.
Among the various initiatives undertaken by the Club is the ongoing support and celebration of the city of Parma, its history and its most iconic landmarks. For the Third Kit launch campaign shoot, the historic Biblioteca Palatina (Palatina Library) was chosen as the location – its name deriving from the Palatine Temple of Apollo in Rome. Situated within the Palazzo della Pilotta, it is accessed via the Scalone Imperiale, a majestic double staircase that also leads to the National Gallery, the Teatro Farnese, and the National Archaeological Museum. This continues the Club’s commitment to promoting the Parma Calcio brand alongside local excellence: just as the Home kit launch took place inside the Teatro Farnese, today the Club, together with PUMA, continues this itinerant journey through another historic setting, the Biblioteca Palatina.
The shirt features a regular fit and combines fabrics made from 100% recycled polyester with PUMA’s advanced dryCELL temperature regulation technology – an improved moisture management system that ensures optimal body temperature. Its seamless design guarantees top performance, while the ultralight jacquard structure on the back enhances breathability during intense activity, keeping the skin dry for the full 90 minutes and beyond, regardless of the time, pitch or location.
The new Parma Calcio Third Kit is available starting today online at https://shop.parmacalcio1913.com/en/, at the Parma Calcio Store inside the Stadio Ennio Tardini and at select football retailers.