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PUMA AND PARMA CALCIO PRESENT THE NEW AWAY KIT

Parma, 18 July 2025 – PUMA and Parma Calcio are delighted to unveil the new Away Kit for the 2025/26 season.


The Kit has a truly significant design, as the textured pattern represents a sound wave from the fans. It is an impactful graphical statement, because it is the visual representation of the Tardini’s voice in a show of the emotional bond between the team and its supporters.


The iconic Parma Calcio Away shirt is so much more than just a kit. It is a symbol of identity, of tradition, of our bond with entire generations of fans. Over the course of the years, it has become a timeless icon, and today marks the return of the historic Clyde Royal base with the Faster Yellow hoops. The ribbed crew neck and sleeve cuffs are Puma Navy, and the words Famiglia Gialloblu adorn the back of the neck. The shirt is an immediate reminder of the power of this Club, the strength of the Crociati spirit, and the desire to win every game, in every stadium, for every fan.


Among Parma Calcio’s many commitments is the Club’s constant support for and celebration of the city of Parma, its history and its most iconic places. We did the shoot for the Away Kit’s launch campaign at the Galleria Nazionale in Parma, in the heart of the Complesso Monumentale della Pilotta. It is a place that upholds the beauty and history of the city, now the perfect setting to display the soul of the Club.

Away Kit Parma Calcio

The choice of the National Gallery was a natural one. Its collections, which originated in the 18th century with the Academy of Fine Arts established by Duke Philip of Bourbon and enriched over time through commissions, donations and acquisitions, represent a unique cultural heritage. With extraordinary works such as Leonardo da Vinci's La Scapiliata, Parmigianino's La Schiava Turca, the altarpieces by Correggio, El Greco's La guarigione del cieco nato and Sebastiano del Piombo's Portrait of Paolo III Farnese up to Canova's statue of Maria Luigi, this space embodies the spirit of renewal and vision that guided the city's transformation. A vision that Parma Calcio feels is deeply its own.


The new regular-fit shirt combines 100% recycled polyester fabrics with PUMA’s advanced dryCELL thermoregulation technology – an enhanced moisture management system that ensures optimal body temperature. Ideal for both match day and everyday wear, the shirt is made using PUMA’s innovative RE:FIBRE recycling technology and contains at least 95% recycled textile waste.


The new Parma Calcio Away Kit is available from today online at https://shop.parmacalcio1913.com/it/, at the Parma Calcio Store located inside the Stadio Ennio Tardini, and from selected football retailers.

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