Parma, 2 February, 2026 – Institutions, relationships, and sporting values marked the pre-match events of Parma vs. Juventus, a Serie A Enilive fixture. Once again, the Museum Club Experience served as a space for networking and dialogue at the Ernesto Ceresini Museum, bringing together representatives from institutional, sporting, and business sectors.

The event began with the usual introduction by the Parma Museum Association. During the pre-match gathering, Francesco Mutti, CEO of Mutti S.p.A., gave a welcome speech to the guests and was then presented with a personalised Club jersey by CEO Federico Cherubini.

A personalised jersey was also given to Linus, one of the Club’s guests. The exchange of gifts with the visiting team was not forgotten either, with the traditional illustration created by The Parmigianer and signed by Osvaldo Casanova being presented by Federico Cherubini to Damien Comolli, CEO of Juventus.

The Museum Club Experience was attended by numerous dignitaries, including Ezio Simonelli, President of Serie A; Francesco Ghirelli, Vice President of the FIGC; Michele Guerra, Mayor of Parma; Michele De Pascale, President of the Emilia-Romagna Region; Carmine Rocco Grassi, Chief of Police of Parma; Alberto Gatto, Mayor of Alba; and Gabriele Buia, President of the Parma Industrial Union. Their presence highlighted the strong connection and ongoing dialogue between Parma Calcio, local institutions, and the community.

For the match against Juventus, Parma Special was also in the stands, alongside the visiting club’s delegation. The occasion reinforced the Club’s commitment to inclusion and participation, values at the heart of Parma Calcio’s social responsibility initiatives.

The evening highlighted that Parma vs. Juventus is not just a historic football clash in Italy, but also a chance for connection, dialogue, and shared experiences, celebrating the values that football promotes beyond the pitch.